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Greening of IT, The: How Companies Can Make a Difference for the Environment

  • Published: Apr 27, 2009
  • Copyright 2009
  • Dimensions: 6 X 9
  • Pages: 352
  • Edition: 1st
  • Book
  • ISBN-10: 0-13-715083-0
  • ISBN-13: 978-0-13-715083-0

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In this 2-part podcast series, John Lamb and Ravi Subramaniam discuss green IT and cloud computing. Part 1 explains the basics and helps you assess the business case for green IT. Part 2 continues the discussion with an emphasis on worldwide trends.

Podcast: Part 1
Podcast: Part 2

Product Description

How IT Can Drive Immense Business Value by “Going Green”

 

  • For CEOs, CIOs, CFOs, and IT leaders: The green IT business case and best practices for making it happen
  • Timely help for companies facing rising energy costs, new government rules, and growing public concern
  • Powerful new insights from IBM’s breakthrough $1 billion green computing initiative

 

Chances are your enterprise IT organization has a significant carbon footprint. In an era of unpredictable energy costs, reducing energy usage throughout your data centers and IT infrastructure represents a powerful cost-cutting opportunity. Now, a top green IT expert shows business and IT leaders how to drive powerful business value by improving IT’s environmental performance.

 

Drawing on leading-edge experience, John Lamb helps you realistically assess the business case for green IT, set priorities, and overcome the internal and external challenges to making it work. He offers proven solutions for issues ranging from organizational obstacles to executive motivation and discusses crucial issues ranging from utility rate incentives to metrics. Along the way, you’ll discover energy-saving opportunities—from virtualization and consolidation to cloud and grid computing—and solutions that will improve business flexibility as they reduce environmental impact.

 

Lamb presents case studies, checklists, and more—all the practical guidance you need to drive maximum bottom-line value from your green IT initiative.

 

Preface     xxiii

Acknowledgments     xxix

About the Author     xxxiii

Chapter 1: The Importance of Green IT     1

Chapter 2: The Basics of Green IT     15

Chapter 3: Collaboration Is Key for Green IT     39

Chapter 4: The Government’s Role–Regulation and EPA Activity     55

Chapter 5: The Magic of “Incentive”–The Role of Electric Utilities     69

Chapter 6: A Most-Significant Step–“Virtualizing” Your IT Systems     85

Chapter 7: The Need for Standard IT Energy-Use Metrics     109

Chapter 8: What About Chillers, Cooling Tower Fans, and All That Cooling Equipment Usually Ignored by IT?     129

Chapter 9: Green IT Case Studies for Energy Utilities     147

Chapter 10: Green IT Case Studies for Universities and a Large Company     157

Chapter 11: Worldwide Green IT Case Studies     183

Chapter 12: The Future of Green IT for Corporations     205

Appendix A: Green IT Checklist and Recommendations     215

Appendix B: Green IT and Cloud Computing     237

Appendix C: Comparison of Different Power-Generation Methods     251

Appendix D: Worldwide Electricity Costs for IT with Projections     281

Glossary     289

Bibliography     301

Index     305

 

Customer Reviews

3 of 3 people found the following review helpful
5.0 out of 5 stars Greening of IT.. Why not?, June 19, 2009
This review is from: The Greening of IT: How Companies Can Make a Difference for the Environment (Paperback)
Great Book. Great thinking. An eye opener for IT Industry & IT Professionals. Simple & easy to understand flow, which inspires.
I am an IT Professional working on a large project in South Africa, where energy is the major expense. This book elaborate on how companies can implement Green IT. Save Money and Save the Planet !!!
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3 of 3 people found the following review helpful
5.0 out of 5 stars Great overview of the benfits and challenges of greening IT, July 16, 2009
By 
This review is from: The Greening of IT: How Companies Can Make a Difference for the Environment (Paperback)
Great book with real world case studies to reinforce the importance of the "Greening of IT".

It was easy to compare the thinking of current IT infrastructure to where IT infrastructure needs to go as there were plenty of tables or web links to illustrate the efficiencies gained using a greener approach. The main drawback to using external links is that they may not be available by the time the book is published. A website with updates would be a good idea - the free online edition is only a 45 day trial.

Some of the newer technologies made it into the book, but I did not see some of the others - for example Flywheel UPS (although flywheels have been around a long time). Fuel Cell backup power did rate a mention as an emerging technology.

Some more discussion on Computer Room efficiencies and the maximum limits of under floor cooling to handle the newer high density racks based on air flow limits would have been a good addition. This is certainly not... Read more
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3 of 3 people found the following review helpful
4.0 out of 5 stars Simple and Good, July 4, 2009
By 
Vin Sivasubramanian "vinoth18" (erie, pennsylvania United States) - See all my reviews
(REAL NAME)   
This review is from: The Greening of IT: How Companies Can Make a Difference for the Environment (Paperback)
This book the greening of IT is well written and presented for both the expert as well as the beginner. The case studies are all well written given a real world scenario of how IT greening is taking place , A lot of informative data and links are given which will provide further reference for the IT professional.
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Table of Contents

Preface     xxiii

Acknowledgments     xxix

About the Author     xxxiii

Chapter 1: The Importance of Green IT     1

Chapter 2: The Basics of Green IT     15

Chapter 3: Collaboration Is Key for Green IT     39

Chapter 4: The Government’s Role—Regulation and EPA Activity     55

Chapter 5: The Magic of “Incentive”—The Role of Electric Utilities     69

Chapter 6: A Most-Significant Step—“Virtualizing” Your IT Systems     85

Chapter 7: The Need for Standard IT Energy-Use Metrics     109

Chapter 8: What About Chillers, Cooling Tower Fans, and All That Cooling Equipment Usually Ignored by IT?     129

Chapter 9: Green IT Case Studies for Energy Utilities     147

Chapter 10: Green IT Case Studies for Universities and a Large Company     157

Chapter 11: Worldwide Green IT Case Studies     183

Chapter 12: The Future of Green IT for Corporations     205

Appendix A: Green IT Checklist and Recommendations     215

Appendix B: Green IT and Cloud Computing     237

Appendix C: Comparison of Different Power-Generation Methods     251

Appendix D: Worldwide Electricity Costs for IT with Projections     281

Glossary     289

Bibliography     301

Index     305

 

Sample Pages

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